Dr Simon Taylor is the founder of Taylored Mindset, a mental performance consultancy specialising in helping individual athletes, teams and coaches take their game to the next level. He is a certified mental performance consultant with the Canadian Sport Psychology Association and also works at the Canadian Sports Institute Atlantic. Simon has played golf at the highest level as an amateur, having competed at Division I in the NCAA and in international events across the globe. As such Simon can relate to some of the common struggles that athletes face and help them overcome these more effectively.

Throughout his golfing career Simon was also fortunate enough to be coached by a variety of different coaches whom all had a shared interest—support Simon become the best golfer possible. During this time it quickly became apparent that some coaching styles were more effective than others, leading Simon to pursue a PhD to examine different types of coaching more closely and the impact they have on athletes. As a result, Simon dedicates much of his time supporting coaches directly, or via group workshops, to implement psychologically sound strategies that not only benefit the athlete but also the coach themselves.